
Lead What Matters.
Who We Are
Clarity. Courage. Depth. This Is CAT3.
CAT3 stands for Catalyzing Clarity, Courage, and Depth, the three qualities every leader needs when navigating tough seasons.
Clarity lets you see where you are and where you’re going.
Courage gives you the strength to take the next step, even in uncertainty.
Depth ensures transformation lasts, moving beyond surface fixes to the heart of leadership.
This is the compass that can point the way through a storm. CAT3 exists to help leaders and teams get clear, lead with courage, and build from a place of depth that produces lasting results.
Meet Daniel
Guided by experience.
For more than 40 years, Daniel Allen has been helping leaders and teams step back from the noise, see the big picture, and move forward with confidence.
Daniel’s background combines deep experience in leadership development, strategy facilitation, and executive coaching. He’s worked with organizations of all sizes, guiding executives through transitions, helping teams get aligned, and walking leaders through seasons where the next step isn’t obvious.
He’s no stranger to inflection points. Throughout his career, Daniel has helped leaders by asking the kind of questions that cut through complexity, balancing honest truth-telling with encouragement, and creating space where leaders can think clearly about what matters most.
Out of the office, you’ll find Daniel running, hiking, connecting with friends and family, or traveling to places new and old for adventures that keep him on the growing edge.
Why We Do What We Do
A Thinking Partner when you need it most.
True progress happens when leaders are clear on their purpose, courageous in their decisions, and willing to grow deeper for the sake of those they lead. This clarity is the compass that points the way out of the storm.
This vision is what drives CAT3. We’re here to be a trusted thinking partner for leaders who don’t want to settle for quick fixes or shallow wins. Instead, we help you build the kind of clarity, courage, and depth that transforms your life, your team, and your organization.
Tell us where you’re stuck.
Whatever you’re facing, CAT3 can help you find the clarity you need to move forward. Share the inflection point you’re navigating through, and we’ll be in touch to explore next steps together.